A Little Background
Hi! I’m Mick Bassett, a brand & marketing guy currently living in Detroit, MI. I grew up around Detroit & spent several years living “up north” in Traverse City, MI.
If it looks like I’m living the dream, it’s because I feel like I am! I have a beautiful wife named Sarah, a perfect little 1-year-old daughter named Nico, a golden-retriever named Otis, & a cat named Jasper. I attended the University of Michigan in Ann Arbor, & spent my formative years in various creative & athletic pursuits.
I didn’t initially pursue marketing as a profession, rather, I think it chose me. It ended being the perfect amalgamation of all of my interests — allowing me to express the full range of skills & talents I had acquired through a diverse range of hobbies & pursuits.
About this Website
Nothing gets me motivated like contributing to the success of a team with difference-making marketing efforts. I’ve been fortunate in the last 10+ years to work with a diverse group of businesses & brands, so I put this website together to showcase that work. My hope is that it will help me connect & team up with people for ambitious projects, products, & organizations.
I created an initial set of blog posts to describe in more detail my approach, values, & thoughts on important marketing topics. I plan to continue to build this out, with the hopes that it will evolve into a useful repository of information.
Feel free to contact me & thanks for taking a look!